Lots more room to add information than most tags. These tags at first seemed a bit big no our small 12 pound dogs but now I realize that the size makes them visible and they are light/bright. At this price I will buy more tags for anything that needs identification - luggage and small equipment. I got up to 4 lines on our tags and they are fully legible. The tag comes with a chain ring. They also come in an envelope in the mail so you don't have to worry about getting a package at your doorstep that some one might take.